Browsing “Branding & Marketing | Jigsaw”

Creative Fatigue: Big Deal or Big Whoop?

Is creative fatigue real? If so, to what degree? And what can you do to avoid it in your marketing? Creative Directors Scott Lynch and Brandon Miller discuss this important phenomenon and provide insights on how to you can fight fatigue at LINK.

5 Marketing Resolutions for ’25

Discover 5 essential brand resolutions for 2025: leveraging AI strategically, building authentic connections, creating meaningful partnerships, investing in brand awareness, and diversifying search strategies to stay competitive in the evolving marketplace

Maximum Speed to Marketing Impact: The Jigsaw 30-Day Sprint

Discover the Jigsaw 30-Day Sprint, transforming agency onboarding with a fast-track process from agency engagement to a comprehensive multi-channel plan in one month.

Navigating the Vital Role of Mapping Customer Journeys in High-Consideration Purchases

Unlock the potential of high-consideration customer journeys with Jigsaw’s strategic insights for impactful conversions and loyalty.

Marketing a better healthcare experience for caregivers.

Explore the challenges in healthcare satisfaction and the potential for improving the healthcare experience for caregivers as a point of marketing differentiation.

Using Original Content to Elevate Brand Positioning

How subscribing to curated content for a website is fragmenting brands and leading to consumer confusion, ultimately minimizing brand perception.

Media Fragmentation and Shared Experiences

Dive into the effects of media fragmentation on shared experiences. Uncover strategies to overcome the digital sea of sameness and cultivate meaningful connections.

Truly Knowing Your Audience through Buyer Personas

In marketing, there’s one rule that trumps all others: know your audience. Many marketers fail to truly understand who they are targeting, resulting in campaigns that flop. How can you ensure your marketing hits the bullseye? The answer is developing detailed buyer personas. What is a Buyer Persona? A buyer persona is a fictional, generalized […]

1 + 1 = Greatness.
We just got bigger, stronger and better.

When two powerful marketing and communications agencies unite, sparks fly. C.O.nxt and Jigsaw have just finalized an agreement for Jigsaw to become part of the C.O.nxt family of enthusiastic employee-owners, and we couldn’t be more excited.

Six Second Brand – Insights for an evolving marketplace.

We didn’t intend to cause worry, but the luring was highly strategic.

What do you get when you focus on continuous improvement and refinement of your marketing strategy year after year? When your in-house marketing team, public relations experts, and advertising agency work in unison with countless hours of communication and planning on the books? When you put strategy first and let it lead all tactics? You […]