Browsing “Amanda Janssen-Egan | Jigsaw”

Three Trends Shaping the Future of CTV

Discover key trends driving the future of Connected TV, from ad-supported streaming’s rise to political ad growth and interactive innovations transforming the industry.

Cookie Deprecation Delayed Again, Advertisers Have More Time To Fine Tune Cookiesless Strategies

Navigate the post-cookie era in digital advertising! Explore the shift, challenges, and strategies for success in 2024. Jigsaw is here to guide you.

Maintaining Market Presence is Vital: How Social Media Marketing Can Drive Practice Growth

Learn how a consistent presence on social media can help grow orthopedic practices

Why Leveraging Influencers is the Right Prescription for Healthcare Marketing

Explore how influencer marketing boosts healthcare brands by enhancing credibility, educating audiences, and promoting healthy outcomes.

Digital Advertising as Google Phases Out Cookies

Navigate the post-cookie era in digital advertising! Explore the shift, challenges, and strategies for success in 2024. Jigsaw is here to guide you

The Death of the Third-Party Cookie—Part 1: How We Got Here & How Advertisers Will Survive

Remember when DVR first came out (or even VHS)? Advertisers went into a panic—many thought people would never watch ads again. But what happened? The market adjusted, advertisers focused their approach, and advertising still lives on. (In fact, plenty of people actually enjoy watching ads.) These days, the digital advertising world is about to go […]

How the Pandemic Has Amplified Growth in Digital Media

Online content consumption is surging and it’s not slowing down anytime soon. The pandemic has only amplified trends we have been seeing over the past five years. Analysts and industry hawks are in overdrive as they interpret how Covid-19 has changed our media habits—possibly permanently. Let’s walk through some of the most significant findings and […]