Is your email marketing working? There is an adage coined in the madmen era of advertising by luminary Howard Luck Gossage that states: “People don’t read ads. They read what interests them. Sometimes it’s an ad.” At a time when the public is bombarded with 3000-5000 messages daily, that statement is truer today than ever. […]
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Learn how to write optimized copy for the web to appeal to your client.
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Want to build a website that attracts and converts visitors? Follow these 5 proven tips to create an optimized, user-friendly site that turns visitors into leads and sales.
Using Google search partners is effective at expanding the reach of your search or shopping campaign if you don’t mind less control and visibility compared to Google’s search network. But what are Google Search Partners and why should you care about them? Google search partners are websites that have partnered with Google to show ads. […]